About Us

"Shed light on the path and the Journey is easy." ...Pennie Douglas

Core Values:

 Respect  Authenticity
 Excellence  Service
 Unity  Integrity

Gold Award

William H. Douglas Foundation

The William H. Douglas Foundation, non-profit 501(c)(3) offers pathways designed to help underrepresented students navigate through the diverse and complicated challenges of achieving their post-secondary degree or credential. We provide direct services and programs which ensure access to college admission advising students as they transition to post-secondary education. We encourage healthy lifestyles that feed the brain, the heart, and the body. We believe that everyone can improve, change can happen, and that difficult situations can be resolved. We are dedicated to a student-centered approach and address each student from a holistic perspective.

Our Mission: Aligning students with the right college that fits both academically and financially. WHD strives for every under represented student to be able to go to the college of their choice no matter what their parent's income.

WHD engages students, parents, counselors and college admssions in the pursuit of the common goal to increase admissions, retention and graduation. It is important to recognize that admissions must be obtainable for every student, especially for the working middle class. Just as our students work hard to be at the top in their class, WHD equally works hard to to insure those students get a quality education at the institution of their choice.

WHD Student Advocacy Group™ specifically offers workshops tailored for college preparedness that meets the individual needs of each student. Additionally we offer one on one advisory sessions; monthly communications; and portfolio development. Our signature College Exploration Tour is a unique experience that has successfully bridged the gap between student and campus. Our Advocates are highly motivated, hardworking and accomplished individuals that make a difference in young people's lives by ensuring they get the tools and strategies needed to be successful in making informed decisions on college selection and retention.

The Foundation's success is measured by the success of our students. Mr. William H. Douglas, Jr. life's accomplishments epitomized the spirit and heart of this Foundation. Education, determination and perseverance were key to his success and ours.

Learn more about Mr. WH Douglas, go to "WHD BIOGRAPHY"


"I enjoyed meeting and spending time with you yesterday regarding our daughter's college aspirations; we both agreed the meeting was very helpful in gaining direction and perspective. The college process can be overwhelming, we’re so very grateful for you and the William H. Douglas Foundation, your passion for helping kids obtain their college goals is very evident! Thanks so much!"

...Kimberly B.

"We orginally sought the WHD Foundation to assist us with our son's athletic recruitment packaging. Our expectations were exceeded. The package was state of the art, attractive and effective. It created more college offers than we thought possible."

...D. Weldon

"I really appreciate your help, I wish I had found your organization sooner."

...J. Amezcua

"Your organization has been there from day one to guide him (student) through everything....I highly recommend your service to any high school student looking to attend college."

...C. Lincoln